August 10, 2022

Jacksonville Jaguars owner Shad Khan says he’s tired of talk that any flag other than Four Seasons will be on his proposed five-star hotel on the Downtown riverfront.

Media asked Khan Dec. 13 about the status of negotiations with Four Seasons leadership to secure a branding deal during a nearly 50-minute sit-down on his personal yacht Kismet. 

“It’s such an idiotic question. There’s no other way of putting it,” Khan told reporters. 

“You think we’d be out there talking about it as a scam? That’s ridiculous.”

The conversation covered Khan’s on-field and off-field successes and setbacks to mark his 10-year anniversary of buying the team from former franchise owner Wayne Weaver.

NFL team owners unanimously approved Khan’s offer to buy the Jaguars on Dec. 14, 2011.

Shad Khan

Khan said in the 10 years he’s owned the Jaguars, Downtown Jacksonville’s development “absolutely hasn’t progressed” and “it’s gone downhill.”

Khan said Jacksonville “needs something aspirational.” 

“You are defined by the best experience in town and the worst experience in town,” Khan said.

“We need to elevate the best experience in town.”

Khan said his ownership of the company’s flagship Four Seasons Hotel Toronto puts the future hotel near TIAA Bank Field in a good position with the upscale brand.

He noted that the founder of Four…

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